The new SsangYong Korando Product planning - Mr Sungchin Park
SsangYong, meaning “double dragon” is a Korean car manufacturer specialising in 4x4s, SUVs and pick-up trucks. Initially established in 1954, SsangYong Motor Company started producing trucks, busses and special purpose vehicles for the export market, establishing the strong and reliable DNA of its products on the market today. The brand designs and manufactures its own key components including state of the art high-technology engines offering a versatile value for money proposition to the UK market. As Korea’s leading and only SUV and 4x4 specialist manufacturer, SsangYong is committed to refreshing its entire product portfolio. SsangYong introduced Tivoli in 2015, new Rexton in 2017, new Musso pick-up truck in 2018 and now new Korando in 2019. The brand will continue its exciting programme of new models stretching into the 20’s, including vehicles with pure-electric powertrains.
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